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GVC pens Pragmatic Play deal


Gaming content from Pragmatic Play is set to go live on the sites of leading operator group GVC after the two companies agreed a partnership.

GVC will roll-out Pragmatic’s portfolio of over 80 HTML5 slots titles into a number of their brands, including in the initial phase bwin, PartyCasino, and Gamebookers.

These include proven revenue generators such as Wolf Gold, Hot Safari, Queen of Gold, and 7 Monkeys, as well as the recently launched Jurassic Giants and forthcoming Pixie Wings.

Andy Whitworth, head of content at GVC, said: “We are always looking for good quality casino game content to showcase to our customers and are delighted to welcome Pragmatic Play into the GVC fold.

“We have been impressed not only with the performance of their slots, but the regularity of their delivery, which will help us keep up with player demand and ahead of the competition.”

Yossi Barzely, head of business development at Pragmatic Play, said: “We’re very excited to have reached agreement with GVC and very confident that our games will be enjoyed by its customers.

“To have partnered with such an important operator group is a ringing endorsement of our output and a credit to the team we have put in place to make Pragmatic one of the industry’s leading suppliers.”

Pragmatic Play release two new games per month throughout the year and are now a staple of some of the world’s leading casinos brands.

Their innovative approach was rewarded in June when they triumphed in the Software Rising Star category at the prestigious EGR B2B Awards in London.

Asia Gaming Brief is a news and intelligence service providing up to date market information for worldwide executives on relevant gaming issues in Asia.

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