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Highlight Games enters Philippines

Highlight Games has entered the Philippines and its sports betting products will be made available in 350 retail outlets across the country.

The sports betting company entered an accord with Bromhead Holdings and Kirschner Games International, as well as Interactive Marketing Firm Red Dot Singapore to launch its products into the Philippines.

The company’s product portfolio will be supplied by Bromhead Holdings Inc. to Kirschner Games International and will be deployed to all existing Philippine Amusement and Gaming Corporation (“PAGCOR”) authorized outlets that are part of the KGI Network.

Products from Highlight Games’ portfolio of technology driven sports including NBA Last 60, and Italian, English, and Turkish football variants of its flagship SOCCERBET product which will soon become available in over 350 retail venues nationwide in the Philippines with mobile remote play environments to follow.

“Highlight Games is delighted to be introducing an entirely new range of technology-based sports products to the Philippines,’ said Nick Gardiner, Co-CEO, Highlight Games.  ‘Basketball is hugely popular in this territory, and we are confident that NBA Last 60 will deliver a unique betting experience unlike any other currently available in this market.  We look forward to working with Bromhead Holdings and Kirschner Games to deliver our compelling portfolio of content to mainland retail venues and remote play channels.”

Mae Javaluyas, COO, Bromhead Holdings, added: “ Highlight Games has created a product range which is different to any other in the virtual sports space and we have no doubt that players will be captivated by the product, as they have already proven to be in Europe.”

Asia Gaming Brief is a news and intelligence service providing up to date market information for worldwide executives on relevant gaming issues in Asia.

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