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Proven and innovative products

Betgenius, a Genius Sports Group company and the leading supplier of sophisticated, data-driven products to regulated wagering operators, will showcase its portfolio of proven products at G2E Las Vegas.

Founded in 2000, Betgenius is a one-stop-shop for tailored wagering solutions for sportsbooks operating in regulated markets worldwide. Its range of products includes the market-leading outsourced trading product and cutting-edge digital marketing services, both proven to drive down operational costs and boost sportsbook turnover.

Visitors to the stand can find out more its game-changing sportsbook platform which brings together best-in-class products and services to create the most powerful, flexible and innovative solution on the market. From trading and risk management to player account management and personalization, it gives operators everything they need to run an efficient and highly profitable wagering business.

Betgenius also provides over 150 regulated sportsbook operators with the sector’s leading automated odds compilation and sportsbook management services. It offers an unrivalled range of pre-match and in-play content, offering hundreds of thousands of events a year across every major sport, including end-to-end products for esports and horseracing betting.

Betgenius runs a sector-specific agency helping brands acquire and retain customers. Deep knowledge of the industry and the ability to leverage the wider betting ecosystem gives us a unique position to acquire the right players at the right price, and ensure maximum lifetime value through effective engagement. Its technology allows operators to target customers based on their abandoned betslips, trending or popular bets, and make bet suggestions based on their personal interests.

Mark Locke, CEO of Genius Sports Group, said: “We are hugely excited to be exhibiting at G2E Las Vegas. Betgenius has long been the go-to supplier of outsourced trading to the largest European sportsbooks and we are excited to welcome operators from North America, Latin America and beyond onto our stand.

“For anyone wanting to check out the latest in innovative sportsbook management technologies, they should look no further than Betgenius at stand 5234.”

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