Australian software company RewardBet has signed an agreement with South Africa-based Kiron Interactive for the RewardBet suite of products across Kiron’s virtual racing and sports betting platforms.
RewardBet is a platform that allows players to place bets using a three-step process across racing, sports multis and casino.
“Our immediate focus is to work closely with Kiron to integrate the RewardBet experience into their digital offerings. The virtual gaming market is very competitive and RewardBet dramatically lowers the barriers for new player engagement as well as revitalising and enhancing the interactivity for established players which should contribute significantly to increased player retention and turnover,” said Melbourne-based RewardBet inventor and co-founder Greg Conroy said.
Kiron Interactive co-CEO Steven Spartinos, said: “Now anyone can bet using a simple 3 click process, while at the same time including the most complex bet types in their selection. The potential of RewardBet for a crossover product like virtual sports is immense, allowing a much larger base of customers to enjoy betting on our virtual sports in a simple and fun manner.”
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