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Virtual victory for Golden Race at the SBC Awards


Virtual sports developer Golden Race is celebrating after scooping an industry award for its state-of-the-art ‘Real Fighting’ product.

Golden Race’s Real Fighting product was chosen by a panel of industry experts as the outstanding candidate to pick up an SBC Award in the category of ‘Best New Virtual Sports Product’.

Judges recognised Golden Race’s focus on innovative in-house development capabilities, which have seen the supplier create the most dynamic content range of virtual sports games in the betting market.

Approaching the development of its MMA inspired ‘Real Fighting’ product,

Golden Race’s creative teams focused on delivering the best combination of live video, customisable animated 3D graphics, and professional voice-over sounds for its clients.

Central to its ‘Real Fighting’ games project was the ground-level research of MMA as a combat sport. Throughout the development of the game, Golden Race wanted to capture the ‘excitement of the sport’, making it transferable to betting customers through virtual sports content.

For Real Fighting, real world champion and professional fighters from various disciplines were brought in to film hours of exclusive HD footage and create a library of more than 4,000 clips, including spectacular knockouts, nail-biting last minute wins, and even videogame-esque “finishing moves”.

The footage is then seamlessly combined with live-rendered 3D digital fantasy environments which can be deeply branded in-game, on top of the company’s overall white-label services for cashier and odds panels. Customers can create whole locations specific to their needs and players´ tastes.

The accolade of Best New Virtual Sports Product at the SBC Awards closes an extremely successful 2016 for Golden Race in which the company has seen both effective client delivery projects, commercial growth adding new customers to its growing client base, and been granted a number of licenses from regulated gambling markets.

Golden Race co-founder Thomas De-Bruyné commented: “This is our first award but we’re confident that it is the first of many. It means a lot to be recognised by our peers for the work we are doing and we’re going to build on our success in 2017!”

SBC managing director Andrew McCarron added: “The Best New Virtual Product Award was one of our most fiercely fought categories, which reflects well on the quality of Golden Race’s Real Fighting game given that it was picked out as this year’s groundbreaking virtual product.”

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