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Complete gaming solutions unfolded


Novomatic will feature an expansive stand at ICE 2017, showcasing a complete range of cutting-edge gaming solutions.

A combination of revolutionary cabinet innovations and leading omni-channel content presented by 22 global subsidiaries and competence centers will be on display at the show this year.

The Novomatic stand, abounding with innovation, will be located in the centre of the show floor and will be split into five distinct sections to profile a complete picture of gaming solutions.

Upon entering the stand, visitors will first see the latest lottery and sports betting developments demonstrated by Novomatic Lottery Solutions (NLS) and Novomatic Sports Betting Solutions (NSLS), respectively. Next is the Novomatic Interactive division with a full range of omni-channel solutions from subsidiaries including Greentube, StakeLogic, Eurocoin Interactive, AbZorba Games, Mazooma and Extreme Live Gaming.

NOVOSTAR V.I.P. Royal cabinets will also be featured, bring a selection of bold new content designed for its huge 65” upright curve screen. Visitors will also find themselves at the heart of the company offering with the latest casino and systems innovations from Novomatic Gaming Industries (NGI) and Octavian.

Moving around, the stand opens into the Novomatic UK Group and its various subsidiaries with leading products for the casino, arcade and pub markets. An extensive range of international AWP and VLT products, as well as cash management solutions, will be on show at the end of the stand, by European subsidiaries including LÖWEN Entertainment, Crown Technologies, Novomatic Italia, Novomatic Gaming Spain and Novomatic Netherlands. The latest Ainsworth cabinets and games will also be on show for the first time on the Novomatic stand at ICE.

Asia Gaming Brief is a news and intelligence service providing up to date market information for worldwide executives on relevant gaming issues in Asia.

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