Kambi deepens sportsbook ties with NagaWorld 

Kambi has signed a multi-year extension of its sportsbook agreement with NagaWorld, which will include extended live event coverage.

As part of the long-term renewal, Kambi will increase the selection of live events it supplies to NagaWorld, with the hotel and entertainment group looking to build upon the year-on-year sportsbook growth it has enjoyed since launching with Kambi in 2014.

The products include 16 intuitive self-service betting terminals (SSBTs) which generate the majority of NagaWorld’s sports betting turnover.

Max Meltzer, Kambi Chief Commercial Officer, said: “We are proud to be extending our deal with NagaWorld, an agreement which highlights the positive impact Kambi’s modern and entertaining retail service can have on casino properties.

“The NagaWorld sportsbooks have delivered consistent growth since collaborating with Kambi, and we look forward to continuing to enhance NagaWorld’s service offering to its sports betting customers to the benefit of both companies for years to come.”

NagaWorld is the monopoly license holder within a 200km radius of Phnom Penh and is operated by Hong Kong-listed NagaCorp. 

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