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G2E Asia 2017 receives Brand Exhibition Award

Global Gaming Expo (G2E) Asia, the region’s largest sourcing platform for global gaming and entertainment products, is the proud recipient of the Brand Exhibition Award.  

This is the second year that the globally renowned industry exhibition, presented by the American Gaming Association (AGA) and organized by Reed Exhibitions, the world’s leading event organizer, received the honor.

The award is organized by the Macao Convention and Exhibition Association (MCEA) and

co-organized by the Macau Fair & Trade Association, the Association of Advertising Agents of Macau, and the Macau Federal Commercial Association of Convention & Exhibition Industry. The award ceremony, the Macao Convention and Exhibition Commendation Awards is scheduled to take place on December 12.

“It is such an honor to once again receive the Brand Exhibition Award,” said Josephine Lee, chief operating officer of Reed Exhibitions Greater China. “G2E Asia has built a solid bridge between Macau and the world to promote local industry capabilities and economic development. As G2E Asia steps firmly into its second decade, being recognized for our contributions to Macau and the industry is quite an inspiration to all of us. We are extremely grateful to MCEA. This honor will serve as a driving force to ensure that our teams deliver even better and more professional editions that will fully meet the needs and exceed the expectations of the industry.”

The annual award recognizes and honors outstanding events, or “exhibition performances,” that serve as a role model in brand creation and have a positive impact on the long-term exhibition development and promotion of Macau’s MICE industry, thereby contributing to its maturity into an “International MICE City.”

Award criteria encompasses exhibition settings (including hardware facilities and software capabilities), organization, service quality and effectiveness. This year’s Brand Exhibition Award is one of five award categories to be presented in December, together with the Brand Convention Award, Innovative Exhibition Award, Bid Convention Award and the Original Convention and Exhibition Award.

Global Gaming Expo (G2E) Asia, the region’s one-stop destination for forward-thinking gaming and entertainment decision makers and suppliers, attracts an increasing number of local and overseas participants each year. Its 2017 edition boasted its attendance numbers and visitor satisfaction, spanned a record-breaking 28,000 sqm show floor, and welcomed nearly 13,000 visitors from 84 countries and regions. More than 580 pre-arranged business matchings also took place, totaling onsite business volume numbers of $21.95 million, including $55.75 million in intended purchases.

G2E Asia’s 12th edition will be returning to The Venetian Macao on May 15 -17, 2018.

Asia Gaming Brief is a news and intelligence service providing up to date market information for worldwide executives on relevant gaming issues in Asia.

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