Monday, August 08, 2022

Racing is the word


Colossus Bets, provider of the world’s biggest sports jackpots, returns to ICE Totally Gaming with a worldwide partner network of over 50 operators and the industry’s most coveted horse racing partnership under its belt.

From this summer, Colossus Bets will be running an innovative portfolio of betting products for British Racing’s consortium of 54+ racetracks. The offering will include signature Colossus features, such as lottery-sized minimum guarantees, Cash Out and Syndicates, upgrading the racing bettor experience to an unprecedented level of engagement and sophistication. Betting types will include multi-leg and correct finishing order pools, as well as full functionality FreePlay entries to entice new and existing players.

Visitors at ICE 2018 will have the chance to experience Colossus’ expanded sports pools portfolio with the addition of new football (Asian Handicap, Over/Under, Both Teams To Score) and NBA pools. All pools are delivered via Colossus’ fully localised frontend interface that has been significantly revamped in the past few months to enable a faster, more modern and streamlined user experience.

Colossus Syndicates, first introduced to the public at ICE 2017 and winner of the 2017 EGR Operator Award for in-house product, has been enhanced with a Captain Leaderboard and additional social media sharing functionality for a truly effective social betting solution. The Colossus FreePlay platform has also evolved further to now include flexible token functionality (multi-pool, multi-line) and several new delivery methods that seamlessly translate into frontend campaigns, making it the most comprehensive free-to-play platform in the industry.

Last but not least, after pioneering the world’s first cash-out slot, the Colossus Fracpot, Colossus Bets continues to expand its Cash Out-as-a-service offering in the slots space and beyond.

For additional insight on all products and live demos, meet the team at stand S1-312.

Asia Gaming Brief is a news and intelligence service providing up to date market information for worldwide executives on relevant gaming issues in Asia.

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