Melco plans first VIP rooms at Studio City

Melco Crown’s Studio City is set to open its first VIP gambling rooms targeting Chinese high rollers, Bloomberg reports.

The integrated resort is said to be planning three VIP rooms to open as early as this quarter. According to local sources, junket operators Suncity Group and Tak Chun Group are among the gaming promoters that will operate these VIP rooms.

In a statement, Melco said it "will not rule out the possibility of VIP component if we believe that it will result in an improved and more diversified product offering for our customers."

However, the operator maintained that mass and premium mass was its focus.

Last month, Melco Crown’s chief operating officer, Ted Chan reportedly said the operator was considering adding VIP gambling facilities to its Studio City integrated resort.

Studio City opened its doors to the public on October 27, 2015 with its Hollywood-themed casino focused on non-gaming amusements. Whilst it did not house any junket operations upon opening, analysts at the time said there was a chance for VIP operations in the future.

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